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Social Media Mistakes

Reblogged from gdl32: Social Media Mistakes. Read more… 7 more words

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Dollar Shave Club gets viral. But how long can they last?

Be bold.  Be brief.  Be gone.  If anyone has taken Professor Harrington’s “Communication for Managers” class, you would have heard this phrase to describe a good presentation.  When it comes to social...

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Ford’s Telling Stories Again

In our last class discussion, we briefly touched on how some brands are using content generated by their customers to enhance their brand. After all, what better way to personify your brand and what...

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Social Media for the Salesperson

     With the development of web 2.0 and social media, selling has become a changing profession; business is becoming more personal. What is social sales? It a unique buying experience characterized by...

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TV, Twitter, and Jimmy Fallon

On Monday I tweeted on the class Twitter feed a link to the article that accompanies the October 28th 2013 cover of Forbes Magazine. Titled, “Can Twitter Save TV? (And Can TV Save Twitter?)” the...

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Telekinetic Coffee Shop Surprise

During the month of all things spooky, I thought it was appropriate to share a YouTube video my friend sent me which had recently gone viral. In the video above, “Telekinetic Coffee Shop Surprise,” a...

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Facebook Connect

Several of the presentations in the past few weeks have mentioned apps/websites that give you the opportunity to log in through Facebook.  This feature of Facebook collaborating with other sites and...

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Crowdsourcing, TripAdvisor & the Problem of Bogus Reviews

Internet sensations Wikipedia, Threadless, Youtube, Yelp and TripAdvisor have all made it big leveraging user-generated content. We are all aware of the immense power collaborative crowdsourced content...

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Can Social Media help with Food Allergies?

Many of us never have to worry about what we eat.  Our biggest concern on food labels is the calorie count.  But for approximately twelve million Americans what’s in the food they eat is more important...

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“WAIT! I need to Instagram it!”

Just the other day, I was reminded of one of our generation’s little habits: Instagramming everything. We sure seem to love our filters and artsy angles and we sometimes go to extreme lengths to get...

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How Do I Formulate my Startup Social Media Strategy?

For the most part, every new start-up these days needs a social media presence. These days, it may be seen as checking a box. But there is so much potential for more than that. Social media is on...

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You Are What You Like

Can our personality be predicted using our Facebook profile? During Tuesday night’s guest presentation, I found this to be a fascinating topic. Can researchers really find a true link between our...

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Could you work in a place like this?

I’m talking about the crowd-sourced workplace. In 1913 Henry Ford introduced the assembly line for the Model T.  It changed the factory workplace. It had an enormous impact on efficiency by moving the...

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Social Media to the Rescue!

Have you ever sat in the dark during a tropical storm? Or froze, waiting for your heat to come back during a blizzard? Have no fear…social media is here! More people are turning to social media each...

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Typhoon Haiyan and the “MicroMappers” Relief Effort

Recently my father had returned from his bi-annual trip to the Philippines. I was concerned about his safety when an earthquake shook the Philippine Island of Buhol where he was supposed to visit last...

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$10,000 for 140 Characters

  I was shocked to learn that Kim Kardashian can simply form a 140 character promotion about a product, brand, event, etc. and earn $10,000 by Tweeting it. It was in class a few weeks ago that I first...

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That Mona Lisa Smile

No, I’m not talking about the 2003 movie starring Julia Roberts and Kirsten Dunst. I’m talking about the world of art auctions. Throughout this course we’ve seen the impact of social media on…well...

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“The BC Look Away”– Has Social Media Mainstream Killed It?

When Facebook first burst onto the scene in 2003/2004-ish, everyone was dying to be “friends” with everyone. If you wanted to know more about anyone it was easy. Just send a “friend request” and within...

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How to be Popular on Your Startup Twitter Account

     With 230 million active users worldwide, Twitter can be a powerful tool for any business. The social media platform provides free marketing with large results. With this tool, a company can more...

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Parents: to friend or not to friend?

I somehow missed a blog post, so this is my make-up assignment. Luckily, I came across an interesting topic worth blogging about! So this weekend, I received an interesting Facebook request… from my...

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Final Thoughts – Social Media

As I mentioned in my initial thoughts post, I didn’t know what to expect from this course. Now that I’m close to the end, I have a better idea of what social media is all about and I can’t help but...

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Last MI621 Blog Post!

So here it is, my last M1621 blog post! I remember that in writing my first post, “Broadening my Social Media Landscape,” I dreaded having to compose a short post about an interesting topic related to...

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Final Thoughts

Prior to taking this course, I considered social media to be Facebook, Twitter, Instagram, Pinterest, and Snapchat. I didn’t even think of some of these apps like Waze and Thumb to be social media. My...

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Move over marketers…Strategy, icebergs, marching bands, and more (social...

Probably like many of us, I entered MI621 this semester with limited knowledge of social media and even less knowledge around how it could be effectively applied in business. “We need to be on social...

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Final Thoughts & A Change of Heart

While I was home over the Thanksgiving I was talking to a friend about my classes and when I mentioned the name of this class he kind of laughed. This response didn’t surprise me because a few months...

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Rules of Engagement

     One common theme I have seen throughout the semester and in peoples final thoughts is the importance of a proper social media strategy. Statistics by Jim Keenan, a social sales specialist, reveal...

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Social Media is Changing the Way We Revolt

Throughout the semester, we talked about multiple ways which social media can be an effective tool in business. Today, I would like to show the power of social media in the political world, by focusing...

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Thanks for the Class!

I took this class because I briefly used social media in my sales internship this summer, and I wanted to improve. I wanted to learn how to effectively use social media in my sales career, and be...

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Social Media: A Space Adventure

This semester we have all come to understand the term social media expands far beyond what we previous considered and how far the impact of social media extends. We have discussed some fascinating...

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Want to be an HourlyNerd?

Considering our class is made up of both MBA students and Undergraduates who will possibly be MBA’s in the future, I thought it’d be interesting to blog about a company I recently discovered called...

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